Online marketing
The internet opens up new opportunities for your business to market and sell its products or services and interact with customers. Online trading, e-newsletters and online support are some of the ways businesses are harnessing the power of the internet. This is an introduction to online marketing.
This free online training module will help you develop a competitive online strategy to take your business to the world. You’ll learn about international markets and find out how to research your market and create a web strategy that works. It is designed to take 30 to 60 minutes to complete.
This information is brought to you by New Zealand Trade and Enterprise
This free online training module will help you assess if an internet business enquiry is legitimate, and what you can do to lower the time and financial risk you face in dealing with a person or business over the internet. Many New Zealand businesses get approached through the internet by overseas people or businesses. These contacts might be asking to sell your products, represent you in an overseas market or indeed buy products or services from you. It is designed to take 30 to 60 minutes to complete.
This information is brought to you by New Zealand Trade and Enterprise
Websites are a voice to your existing customers and future prospects and as such require ongoing maintenance and development. Sadly many websites do not deliver on their full potential, so use this eight point checklist to help you ensure your website is a valuable investment for the future of your business.
This information is brought to you by WHK Gosling Chapman
An article for business owners about email marketing, e-newsletters, mass mail outs and anti-spam law.
This information is brought to you by Optimum Websites Ltd
This document outlines the standards of best practice and ethical conduct regarding the use of email for marketing in New Zealand. Follow these 6 guiding principles to safeguard receivers from getting unwanted emails; this will promote consumer confidence in eCommerce and ensure that proper care is taken of consumers’ right to privacy.
This information is brought to you by New Zealand Marketing Association
An article for business owners with six guiding principles for responsible search engine marketers by the Marketing Association. Includes targeting relevant words, unnecessary repetition, useful content, relevant links and rules.
This information is brought to you by NZ Marketing Association Inc.
An article for business owners with hints on how to make your website super sticky with discussion forums, auctions and classifieds, picture galleries, and user reviews.
This information is brought to you by Deepweb Web Design
Search engine submission can be a complicated process and there are many different options that you need to be aware of. This is an overview of the options available regarding submitting your website to search engines and monitoring information.
This information is brought to you by Zeald.com
Links are currently the single most important component that a search engine uses to rank a website. So how popular is your website? This article outlines the three key things that a search engine considers when assessing your incoming links for ranking.
This information is brought to you by Zeald.com
Classified advertising on the internet is an extremely effective, low-cost way of generating website traffic. This overview includes places to advertise your website, such as other websites and newsletters, plus information on banner advertising options.
This information is brought to you by Zeald.com
A media release quoting the Hon David Cunliffe's annoucement on the Unsolicited Electronic Messages Act 2007.
This information is brought to you by New Zealand Government
Read how companies have opened the door to new business and customers by developing an e-business. This case study will show you how to develop online marketing and communication tools, sales techniques and order payment and distribution tools.
This information is brought to you by New Zealand Trade and Enterprise