Social Media
Social media websites can be used to build closer customer relationships with your business and brand. These websites can include:
- Blogs (e.g. Blogger, Wordpress)
- Information and social networks (e.g. Twitter, Facebook)
- Content sharing websites (e.g. Flickr, YouTube)
- Review websites (e.g. TripAdvisor, Dineout)
These services provide your business with new opportunities and as well as new challenges.
How Xero uses social media
Rod Drury, CEO of Xero
Blogging for businesses
Blogging can be an effective way to showcase your business on the Internet. This article explains how you can use blogs to attract new customers.
Using social media
Social media is rapidly growing in popularity and a number of businesses are exploring its marketing and networking potential.
Getting the most out of social media
This article outlines the things you should consider to draw up an effective social media networking strategy and measure how effective it is.
Developing a social media policy for your business
Discover how to develop a social media policy for your business and give your employees the skills and confidence to boost your profile online.
Monitoring social media
Monitoring social media is becoming increasingly important for business owners - and it's not as time consuming as you might think.
Getting started on Twitter
Find out everything you need to know about Twitter and how you can use it in your business.
Making the most of Facebook for business
Facebook is mainly used for information and photo sharing between friends. This article explains how to use Facebook to spread your business message.
Making the most of Twitter
Twitter can be a fun diversion or an effective business communication channel. Find out how to make the most of the time and money you invest in Twitter.
Making the most of YouTube
YouTube is the most popular video sharing website. Find out how to get the most out of YouTube for your business.
Making the most of LinkedIn
LinkedIn is a social media site that focuses on business networking. This article explains how LinkedIn works and how it can boost your business.
