In association with
Digital Boost
See how other Kiwi business owners are using digital to boost their business and work smarter. Access free, self-paced training and tools and gain skills to launch your business into the digital world.
Building a website
Craft shop owner Robyn started selling online as the first COVID-19 lockdown eased. “The website keeps our doors open. It’s our storefront. Before all our customers were within a 10km radius. Now we’re growing.”
Social media
Café owner Jackie uses social media to connect with customers and boost orders of her specialty brownies. “It’s just me, sitting at home with my cat, trying to figure out which thing to post today. If there’s a big response, I know we’ll be busy.”
Social media content
Atawhai and Desma of Piri Pāua create social media content to spark interest in their language-learning toys and resources.
Managing inventory
Jaspreet and Simren of Ecobags manage their inventory using digital software. They can easily see when stock levels are changing and better manage disruptions to their supply chain.
Digital strategy
Sarah and Johnny from Rock the Boat had to adapt their digital strategy when COVID-19 hit.
Website analytics
Chris and Jon of The Print Room use website analytics to learn more about their customers and how they can improve their website.
Digital staff training
Rick, Louisa and Sean of Southern Meat Kitchen use digital staff training. It helps everyone learn how to do the right things in the right way.
Mobile apps
Rick and Louisa of Southern Meat Kitchen use a mobile app for online orders and customer insights.
Selling online
Pania, Ashley and Natalie of Nōku use an online store to sell T-shirts. They can easily see popular styles, and track what needs to be done.
Creating online classes
Debi of Love Yoga switched to online classes during 2020’s COVID-19 lockdown. Now Debi offers in-person classes for those near her studio and online subscriptions for a growing yoga community around the world.
Remote working
Becks of Farmer’s Daughter runs her design studio from her home on a Wairarapa farm. With designers also working remotely, Becks uses digital tools to map out clear processes.
Augmented reality
Trent of Ziptrek Ecotours uses augmented reality (AR) so customers can interact with digital creatures in the real-world treetops.
Search engine optimisation
Chris and Jon of The Print Room use SEO (search engine optimisation) to boost their website's profile and support their marketing.
Automated customer service
Trent of Ziptrek Ecotours uses chatbots and online check-ins to handle customer service tasks, including after hours. Customers get quicker service, and staff can focus on delivering great experiences.
Cloud-based software
Farm manager Kurt uses online systems to organise five workers spread across 1,500 hectares.
Point of sale systems
Café owner Jackie uses a digital point of sale system to track sales, reduce time spent on admin, and manage stock levels. Even from home, Jackie can tap into real-time information.
Accounting software
Furniture maker Guido uses accounting software to keep tabs on his business finances. And cash flow forecasting helps Guido feel confident about moving into a bigger workshop.
Digital communications
Farm manager Kurt uses a free messaging app to keep his team updated throughout the day. No need for morning meetings, no missed messages, and no more worries about radios being out of range.
Digital production processes
Furniture maker Guido uses a basic project management tool to keep production running smoothly — and it’s dramatically reduced human error.
Quoting and invoicing
Kylie and Simon use online quoting and invoicing to streamline business operations and get a better work/life balance.
Supply chain tracing
Sri and Robin use QR codes on each jar of honey to digitally share supply chain information.
Workflow management
Kylie and Simon switched from tracking workers’ hours in a diary to using a timesheet app.
Website brand story
Sri and Robin use their brand story to attract customers keen to buy high quality food products from small producers.
Digital Boost training and tools
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Learn the digital skills to boost your business
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