Amit runs a small tech company that develops apps for other companies. He’s looking to work with larger clients. He pitches for two projects with nationwide chains and is offered both of them.
They’d both fit in with his business plan, but he knows he only has enough staff to work on one of them.
Amit’s tempted to accept both jobs and figure out how to make it work later.
He chats to his advisor Liza about the situation and what he’s thinking. Liza warns him not to over-commit.
She says he’d be misleading the clients because he knows he’s likely to run into resourcing trouble.
Failure would be bad for his reputation in the long run.
Liza advises Amit to accept one project and be transparent with the other client about his limited capacity.
Amit follows Liza’s advice. He offers to pick up the second project later if that still works. The client agrees to this proposal.