Promoting and advertising your services with Regional Business Partner Network
When you communicate about your services, it is important that you follow these guidelines to clearly indicate if they are registered for the Management Capability Development Fund.
The following are some guidelines around terminology. Failure to follow these guidelines will result in a breach and the potential removal of your services on the network.
Advertising a registered service
When promoting individual registered services, the following text should be used:
"This training is registered with the Regional Business Partner Network. To explore if your business is eligible for support, contact your local Regional Business Growth Advisor here:
Advertising about your organisation
If you are planning to advertise that your organisation delivers services that have been registered with the Regional Business Partner Network, the following text can be used:
“[Registered organisation name] offers services that are registered with the Regional Business Partner Network. To explore if your business is eligible for support, contact your local Regional Business Growth Advisor here: Find your local Regional Business partner
If you wish to use other wording, please contact us to seek approval: info@regionalbusinesspartners.co.nz
Newsletters and other publications
If you wish to refer to a RBP Management Capability Development Funding Scheme in a newsletter or publication, the following approved text may be used:
Management capability fund
Optional Introduction: “Small businesses may qualify for funding to help pay for services such as training workshops, courses and coaching that build the management capabilities of their owners and key managers.
Management Capability Development funding is only available through the Regional Business Partner Network (RBP) Growth Advisors and can be used with service providers registered with the RBP Network.
Funding may be provided to a business where the Growth Advisors have identified a need for management training as part of an action plan to support the business owner to grow and innovate their business. Business owners are then able to select a service from a registered service provider.
For more information on the Management Capability Development Fund or to find your local Growth Advisor go to www.business.govt.nz/strategy-and-performance/regional-business-partner-network.”
Words you cannot use
Under no circumstances should you use words such as: approved, accredited, authorised or endorsed.
Logos
You cannot use the RBP logo or any government logos. This includes the logos for the Ministry of Business, Innovation and Employment and NZTE. This is set out in the promotion and advertising terms in the contract.
Making decisions about funding
Always ensure you manage the expectations of a potential customer regarding whether they might receive funding.
The funding is limited, and the growth advisors make decisions based on their own meetings with the business owner.
Got any questions? We'll be happy to help.
Learn more about how the RBP Network can help you. Contact the team info@regionalbusinesspartners.co.nz
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